A Copywriter’s Blog

I love this video. It highlights the part of advertising that gets me up in the morning.

Because if everything goes right, I work in an environment where my partner and I get paid to think sideways. And it’s every bit as entertaining as watching Rory Sutherland talk about it.

(It sounds like it’s going to be dry, but wait until at least 2:15 before judging. You can thank me later.)

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I have nothing to say Ben Levy 8, February

Except that I have seen the future, and it’s this:

Rest of the article at wired. (Just in case you failed to notice the “this video from wired” branding they embed in their player code. Yeesh.)

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