Copywriter/Storyteller/Short Jewish White Guy

IKEA: You’re a Genius

Poke to Enbiggen
Poke to Enbiggen
Poke to Enbiggen

Print for IKEA.

Some people would consider “assembly required” a negative. I say, if you’ve built your entire living room yourself using nothing more than an allen wrench, you’re a genius.

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